The Book-To-Business Blueprint

The Book-To-Business Blueprint

Book-to-Business Issues (Paid)

ISSUE #12 — The Reader Conversation

Lee H. Baucom, PhD's avatar
Lee H. Baucom, PhD
Mar 16, 2026
∙ Paid

Many authors try to reach “everyone,” and in doing so end up sounding like they’re speaking to no one in particular.



The rest of this Issue walks you through exactly how to apply this idea to your book and business.
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